Yesterday, Chen Lan, general manager of GE Lighting China, said in an interview that “there is no possibility of restructuringâ€.
“When the home appliance business was sold, lighting accounted for a small proportion of GE’s business, accounting for only 2% of the company’s sales, so it could not be an independent business unit. There were also rumors and industrial systems or other The business units were merged together, but then, for various reasons, lighting was better developed, so lighting is currently directly under the company and has not merged with any business unit, so there is no possibility of restructuring. He said.
As the world's first lighting company, GE Lighting has a history of more than 130 years, and is ranked as "the world's three major lighting giants" with Philips and Osram. Chen Hao does not deny that GE Lighting is relatively backward in some local markets around the world, but he stressed that "GE lighting is still relatively strong in the North American market, precisely because of its position in various local markets, including different market influences. GE Lighting's strategy in each local market will be different."
Chen Wei also said that GE Lighting China will pay more attention to the LED lighting share. It is scheduled to achieve about 75% growth of LED lighting in 2015. GE Lighting is also paying more and more attention to China, and GE has promoted smart LEDs in North America and other places. The streetlight system will also be actively expanded in the domestic field. It is reported that GE's successfully developed LightGrid system is the most advanced road lighting system. Last year, GE completed the replacement of 3,000 traditional light source street lights for the city of San Diego.
GE's new economical connected light bulb Link, which was launched in June last year and sold for less than $15, will also be launched in the domestic market in the near future, opening a new chapter for consumers' smart homes. However, Chen Hao also said that home consumption lighting is not the focus of GE, GE is more focused on large customers, infrastructure and industrial lighting.
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