With the growth of smart phones and tablets slowing down, mobile phone chip makers have opened up new battlefields. Among them, Qualcomm has locked in new applications such as smart wear, Internet of Things, and car networking, and has launched drones and networks. Dedicated wafer solutions for products such as automotive and smart wear, it is expected that the proportion of revenue in the IoT business will gradually increase, and it is estimated that the fiscal year 2016 will exceed 10%.
Pankaj Kedia, senior director of Qualcomm Atheros and head of smart wear business, said that Qualcomm's development focus in the Internet of Things, including Smart Body, smart home, smart city and connected car, is in every category. More and more terminals are connected to the Internet or interconnected, and they all require certain computing and processing power. Therefore, Qualcomm hopes that the innovative technologies of connection and computing on mobile phones will gradually extend to the Internet of Things.
In the Smart Body field, including a variety of body-related smart products, including smart glasses, smart watches, smart tracking, smart headphones, smart clothing and accessories, Qualcomm has launched a new Snapdragon Wear platform for smart wearable devices. Take advantage of Snapdragon's leading-edge technology and optimize for size, power, sensor, and connectivity equivalents.
Qualcomm has entered the smart wearable market since 2014. Now it has launched corresponding chip solutions for different smart wearable applications. For example, smart glasses are mainly equipped with Snapdragon 800 and Snapdragon 805 processors. As for smart watches, smart bracelets, wisdom Headphones, etc., are based on the Snapdragon 400 and Snapdragon Wear 2100 processors, while the accessories use CSR's low-power link technology.
In fact, Qualcomm just released the first chip-printer platform Snapdragon Wear 2100 for smart wearable devices. Compared with the Snapdragon 400 processor commonly used in the industry, the overall power consumption is reduced by 25%, the package size is reduced by 30%, and the sensor power consumption is reduced. Reduced by 80%, and can support Bluetooth, Wi-Fi, GPS, 3G and LTE full connectivity.
Kedia pointed out that there are currently 25 products using the Snapdragon Wear 2100 platform, and Qualcomm is working with Borqs, Compal Computer and Infomark, which are from mainland China, Taiwan and South Korea. The platform launched its own reference design.
65 smart wearable devices from 30 countries around the world use Qualcomm solutions, and the products are quite diverse. For example, ZTE has created the world's first VoLTE children's smart watch for KDDI in Japan; SK Telecom has launched 3G GPS designed by Infomark. Sports watches, LG Electronics is working with Qualcomm to launch eight smart watches, and Motorola and Huawei's smart watches are also sold in the mainland market.
In addition, in smart homes, including entertainment systems, multimedia systems, automation and other related products, are also worthy of expansion of IoT applications; smart cities are related to the entire city's related systems and applications, such as network cameras, Smart meters, building management systems, etc.; and the so-called connected car applications.
Although Qualcomm's layout in the Internet of Things is still in its infancy, Qualcomm's 2015 IoT business revenue has exceeded $1 billion. It is expected that the revenue of the IoT business will reach more than 10% in 2016.
Kedia stressed that if it is not in the field of Qualcomm's traditional technology accumulation, it will evaluate the integrity of the technology portfolio through acquisitions. For example, Qualcomm acquired the UK CSR in 2015 to strengthen low-power Bluetooth, low-power GPS and The technology in the field of Bluetooth Mesh also makes Qualcomm more powerful in the Internet of Things.
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