Industry's lowest cost digital media processor (TI)

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(TI) announces the industry's lowest cost digital media processor, the TMS320DM335, to meet the advanced image capture and display needs of applications, eliminating the need for developers to worry about adding more advanced, feature-rich user interfaces to electronic devices. The problem of rising costs. Consumers can now further enhance their interaction with a wide range of electronic products, including Internet radio, e-books, video surveillance products, and digital telescopes, through a feature-rich graphical user interface (GUI). Powered by an ARM926EJ-STM core running at up to 270 MHz, the DM335 digital media processor integrates a Video Processing Subsystem (VPSS), making it easy for developers to add 720p HD video display capabilities to new portable applications.

Compared to the highly successful predecessor TMS320DM355, the DM335 processor can reduce costs by more than 25%, helping developers to further reduce overall system design overhead. This new digital media processor is fully scalable with the DM355 processor and the DaVinci Video Evaluation Board (DVEVM), enabling customers to reuse software and hardware designs in projects that primarily use the new DM335 processor. . In addition, with the DM335 processor, customers create advanced user interface display applications without the added cost of video compression and decompression.

The new DM335 device offers a range of advanced features for highly flexible image capture and display. Developers can implement picture-in-picture, video-within-video, and innovative GUI functions through user interface technologies such as four-level on-screen display control. This is especially important for portable products that require buttons or touch screens, such as portable karaoke, universal remote control, video entry, and video games.

The DM335 processor supports CCD/CMOS image sensors, zooming, and video analytics for crisp, vibrant display images. The 1280 x 960 pixel digital LCD connection runs on a 75 MHz pixel clock and supports TV composite output for increased scalability.

The DM335 processor facilitates the current technology upgrades for many TI customers using DM355 devices, further expanding the product line to include application solutions that do not require video encoding and decoding. This lower cost option allows full code and hardware compatibility without any additional investment in software engineering. The DM335 uses the same peripherals as the DM355, such as Hi-Speed ​​USB OTG 2.0, External Memory Interface (EMIF), Mobile DDR/DDR2, two SDIO ports, three UART ports, three SPI ports, and SLC/MCL NAND flash memory support. Wait. In addition, customers can take advantage of TI's HPA portable audio solutions, including low-power codecs such as the TLV320AIC3104 and amplifiers such as the TPA2016D2.

DM3x marketing manager Stephanie Evans points out: “To support advanced capture and display capabilities while avoiding the cost of overall system design is a constant challenge for developers to invent new portable products. The DM335 digital media processor offers a variety of displays and Image options help customers solve this problem by enabling innovative products in the ever-growing video and audio market that require smaller displays and user interfaces."

In addition to being pin-to-pin compatible with the DM355, the new DM335 device is software compatible with all of TI's digital media processor devices. This allows developers to easily use the common application programming interfaces (APIs) in all TI digital media processor families to help developers familiar with ARM® get to work without having to tediously learn and focus on larger products. Differentiation. Developers can accelerate the entire development process by enabling the reuse of intellectual property for ARM processing technologies or by using IP through open source resources.

If developers have created DM355 device-based applications, DM335-based design work can be started immediately, developers can use the same development kit, and even use applications that don't require MPEG-4 or JPEG codecs. The same code. The DM355 Digital DVEVM integrates an optimized MontaVista® Linux® Board Support Package (BSP), drivers, and display capture support for VPSS to help developers easily design low-cost portable products. In addition, DVEVM also supports Windows® Embedded CE 6.0.

In addition, TI provides more support for developers, builds the industry's largest developer network, and provides a variety of algorithms and tools to help developers deliver faster, lower-cost, and more exciting applications.

The TMS320DM335 digital media processor is available now and can be ordered by logging onto the TI website at http:// This highly integrated device is available in a 13mm x 13mm, 329-pin, 0.65mm pitch BGA package. The TMDSEVM355 Digital Video Evaluation Board is available now.

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