Kurt O. Wehinger, owner of the Millennium Hotel, Beijing, and general manager of the hotel
Hotels: As a brand of Millennium Copthorne Hotel Group, what are the differences between Beijing Millennium Hotel and other brands?
Wei Xinge: The hotel's management group, Millennium International Hotel Group (M&C), not only manages the hotel, but also owns the largest shareholder of the hotel. It has four unique brand portfolios, such as Millennium Hotel (Luxury Five Star), Millennium Hotel (Five Star), Copthorne Hotel (Four Star) and Junmen Hotel (Economy). As a top brand, the Millennium Hotel is Built according to the purpose of the flagship store, it aims to bring guests a kind of high quality comfort. The hotel's hardware facilities are designed from the design to the construction level, the concept is fashionable and the technology is advanced. Whether it's the lobby, guest rooms, conference rooms or restaurants, it's a luxurious experience. In terms of software services, we will also provide our guests with more detailed and personalized services.
Hotels: As a five-star hotel with a focus on business, what business methods will be used to attract customers?
Wei Xinge: First of all, a strong local sales team, familiar with the local and international markets; and the full support of the Millennium Global Sales Office. At the same time, we work with local and international business partners.
For example, working with a credit card company and working with an airline flight mileage system. In addition, we joined the Millennium Customer Group's loyalty customer system to provide our guests with a unique and attractive incentive policy, effective use of e-commerce to promote, and the power of the media to expand brand awareness and promote our new hotel. .
Hotels: You have worked in Europe, Africa, the Middle East, the United States and other countries. As a senior international hotel manager, what do you think is the key to managing a hotel?
Wei Xinge: 1. Establish a good and smooth sales channel and system, set up an excellent sales team and pay attention to and support their work, so as to bring business to the hotel; 2. Continue to provide our customers with a commitment to our sales team. Products and services; 3. Not afraid to promote the market and brand; 4. Do a good job in hotel cost control; 5. Pay close attention to the hotel's cash flow; 6. Focus on employee training, do a good job in training and reserve talents;
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