Huacan Optoelectronics, Ruifeng Optoelectronics, Hongli Optoelectronics, Tiantong High-tech, Sunlight Lighting, Qinshang Optoelectronics, from upstream sapphire to chips, from packaging to lighting, CEOs from more than 300 companies across the country will be on December 14th Meet in Shenzhen Guanlan Lake Club (Dongguan Club) to discuss a common theme: what should be done under the current industrial situation.
When sailing in the calm sea, it is not necessarily a good captain, but it must be an excellent helmsman to lead the flight back in the stormy waves. When faced with the big environment of the LED industry, the CEOs of major companies are naturally trying their best to let their companies survive the storm.
Confident, active, pioneering and innovative, different leaders of different companies have different answers to the industry crisis. Can these different methods help enterprises survive the winter, the 2012 High-tech LED Conference may give you the answer.
At that time, Dr. Zhang Xiaofei, CEO of Gaogong LED, will focus on the development of the LED industry in the past few years with the theme of “standing in the new five-year starting point of the LED industry†and make some speculations on the LED industry in the next five years. "Many companies' changes are generated under pressure. When the days are good, there may be insufficient power. In the current situation, I think that after the crisis, a group of LED companies will become more mature."
How does the upstream get out of the dilemma?
After the investment boom, price cuts, and the tide of goods, the LED chip field is quietly entering the meager profit or even the unprofitable era. As the price of LED chips continues to fall, some chip manufacturers have no profit at all. Small-scale, non-development-capable chip companies have encountered difficulties, but must rely on sales growth and technological progress to survive.
Overcapacity is a foregone conclusion. From the perspective of the industry, industry insiders analyze that from the end of this year to the next two years, China's LED upstream chip field is likely to undergo a process from de-stocking to capacity-consuming. This process will be more painful, and there may be a lot of mergers and bankruptcies. At the beginning of 2013, domestic LED chip companies may experience a collapse, and companies with less than 10 MOCVD equipment will gradually be eliminated by the market.
In 2012, with the help of the capital market in the domestic LED packaging industry, the production capacity will be further released, and the competitive pressure will intensify. The first to be eliminated by the last is a small number of small and medium-sized packaging plants with weak technology and market capabilities.
In view of the fierce competition in the domestic LED packaging industry in 2012, more manufacturers choose to increase promotion and expand market share to avoid the staged dilemma caused by overcapacity. At the same time, the pattern competition of the LED packaging industry will be quietly launched between the first camp and the packaged listed companies.
At that time, Wang Lianghai, vice president of Tongfang (600100.SH), and Gong Weibin, chairman of Ruifeng Optoelectronics (300241.SZ), will focus on the future of China's LED chip industry and how long the price war in the upper, middle and lower reaches will last. Give a keynote speech.
Lighting innovation and change
According to data from the High-Tech LED Industry Research Institute (GLII), since the first half of 2011, there have been nearly 1800 new indoor LED lighting companies in China. Among them, nearly 1,000 new LED indoor lighting companies were added in the first half of this year. In the first half of this year, China's LED indoor lighting market grew rapidly, with a year-on-year increase of nearly 36%. It is expected that in 2012, China's LED indoor lighting market will exceed 25 billion yuan, a year-on-year growth rate of more than 40%.
At present, the current status of the LED market is like two sides of a coin. Excessive competition leads to fierce competition for the survival of the fittest, and it also brings technological advancement. The LED industry is in a period of rapid development, and the industry scale is growing rapidly. At the same time, LEDs are not yet mature, so there will be so many competitors rushing. It is widely believed in the industry that it has now reached a critical period of transition from traditional lighting to LED lighting, and will also be a preparation and testing period for LED lighting companies and traditional lighting companies to fight ahead.
On the day of the conference, around the topic of LED lighting government subsidies and marketization, traditional lighting transformation LED lighting strategy, such as Shi Huican, deputy general manager of Yuanhui Optoelectronics, Zhang Ming, chairman of Xinli Light Source, Guan Yong, general manager of Sunshine Lighting, Hengdian Dezhou, Zhejiang Wu Yixin, Chairman of Public Lighting Co., Ltd. and other guests will express their views and respond positively to the current problems facing the LED lighting market and share how to accelerate the LED lighting to the civilian market.
Participant description:
1. The second day of the conference (December 15th) will be open to the public free of charge;
2. Participants are only allowed to participate in the company's chairman, general manager, deputy director/director level;
3, the quota is limited to 300 people, when the time limit is full; welcome pre-registration registration;
4. The Organizing Committee will issue a confirmation letter to the eligible participants before December 10th;
5. Itinerary and accommodation are self-care;
6. View the agenda of the December 15th meeting http://#ceo1215
7. Pre-registration website: http://
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