With the acceleration of people’s living standards and pace of life, more and more people have chosen the Internet as their carrier of life. At the same time, various kinds of network information have risen. The tourism industry, which is one of the pillar industries of the tertiary industry, is The network information also faces severe challenges, because the inconvenience of information exchange has led to a decline in the quality of tourism services and uneven tourism prices. The ancient industry contact methods and travel magazines can no longer meet the increasing speed of today’s rapid development, but also increase The work burden of the employees in the tourism industry has created great work pressure for the tourism industry personnel, reduced their work efficiency, and wasted a lot of resources. In the interview, the author learned that the tourism network information service is in short supply. The tourism industry in various places is The use of tourism networks varies, but its functionality is far from satisfactory. At the end of the interview, the author accidentally discovered the newly emerging tourism OA peer information platform on the Internet. For this reason, the author deliberately conducted a series of interviews.

The author understands that this information platform has risen in Henan and is called “Tourism Information Platform”, which is referred to as Tourism OA. It was developed by Henan Journey Information Technology Co., Ltd., and was officially promoted in November. It has been promoted for more than three months now and customers are In Henan Province and some domestic provinces and cities, we are curious about the rapid rise of tourism OA in a short period of time. What exactly is its function? For this purpose, we specially interviewed the network extension personnel of this platform.

Tourism OA Commerce Department is mainly responsible for the promotion and testing of the website. It is familiar with the functions of the website. Tourism OA is divided into two parts: First, the information exchange platform within the tourism industry, and second, the tourist booking website.

Internal information exchange platform is mainly used for tourism industry personnel, the screen uses the Apple desktop, can freely change the theme, collection and set as the browser home page, need to register before entering, registration requires business license and manual review, the main customer group includes travel agencies , tourist attractions, hotels, convoys, ticketing. The main functions are as follows: 1. The release and inquiry of the interbank offer, that is, the release and inquiry of the travel wholesaler's price, the type of the route, the number of days of travel, and the means of transportation. 2, supply and demand information release, inquiries, the main can be put together to fight group, vehicle, hotel, fleet purchase, supply information and recruitment job information, you can set the information effective time. 3, registered customer's company information. 4, corporate website management, corporate website is also a tourist booking site, we have always thought that booking a website is difficult to do, it should take a long time, the person in charge of the Ministry of Commerce told us that to be a finished tourist booking site takes only 1 hour, but also Very exquisite, most of the customers are doing their own, very convenient. 5, chat system, support for pictures, voice, video chat. 6, points system, view the reference standard for the active level of registered users. Points can participate in the promotion of the company's website rankings, line rankings auction, exchange charges directly charge. 7. For entertainment, there are various tests and microposts for entertainment.

The visitor reservation system is also a corporate website, which is mainly aimed at tourism retailers, including the promotion of portal travel and tourist booking websites. Visitors do not pay fees when booking, and the finished product website is uniformly promoted by the tourism OA through the portal on the Internet. The website ranking is ranked according to the level of the points, and the ranking of the routes can use the points to bid. “Journey is a tourism purchase project of our company before. Tourists only have to search for travel related things. A link to the journey will appear. com, and the journey has been promoted for a year in the market, it is well known to use him. The tourism OA promotion website has been carefully considered. We all know that the promotion of a website is very time-consuming and laborious. The promotion is directly related to the benefits of the website. The pre-promotion of the journey has already been put in place on the Internet. Baidu has always been the first, and now it has intensified its propaganda, and its influence can be imagined. Using it to promote the travel agency's corporate website not only saves time for promotion. Tourists psychologically believe that the group purchase website has a low price, so that it can achieve low-price sales at the same price and increase the benefits of the website.

Understand so much, everyone and the author, like to know how much the cost of using a website like this, the person in charge told the author, travel OA use and registration are all free, travel industry personnel just open. Com, click on registration, we will notify the results within 1 working days by SMS, of course, opening and use of corporate websites is also free. When using a corporate website, travel agencies can not only promote their own boutique lines, but also can realize online booking, online consultation, better facilitate the exchange between travel agencies and customers, open message boards, and be able to learn about travel agencies and routes at any time. Opinions, understand the movements of the guests, change and increase the tourist route, so that "think of the guests in front of the guests." It is of great benefit to travel agencies to establish their own brand and draw on repeat customers.

The author also learned from some users that tourism OA did solve the problem of communication within the tourism industry and eased the workload of tourism practitioners. A travel agency manager also told us that they not only did not spend money but also reduced their use. A lot of advertising costs, the previous advertising costs spent on employees, employees work more passionate, travel agency business has greatly improved.

The function of tourism OA is undeniably powerful. It solves the problem of the internal information synchronization in the tourism industry, strengthens the exchanges between tourism peers, and also makes a certain contribution to the tourism industry.

In the end, the author had to admire the developers of travel OA. This kind of website promotion and free use do need courage.